ARENDRA

SEO CONTENT WRITER

✨ Professional Summary

Results-driven Content Writer with over 5 years of experience in SEO content creation, digital marketing, and content optimization. Well-versed in Google’s EEAT principles and NLP-driven content strategies including semantic SEO, entity optimization, and topic clustering. Skilled at leveraging tools like SEMrush, Ahrefs, WordPress CMS, Google Analytics, and AI tools like ChatGPT to deliver content that ranks, engages, and converts.

📞 Contact

• Developed and optimized 100+ travel blogs and landing pages focused on SEO, mobile readability, and user intent
• Conducted in-depth keyword research and mapped long-tail & LSI keywords using SEMrush and Ahrefs
• Created content adhering to Google’s EEAT and Helpful Content standards to boost SERP performance
• Analyzed performance using Google Analytics and adjusted content based on bounce rates, session duration, and CTR
• Collaborated with designers, developers, and marketing teams to implement visual storytelling and conversion-focused CTAs
• Integrated schema markup and FAQs to enhance rich snippet eligibility and increase organic impressions

• Authored and edited over 150 news and evergreen content pieces in tech, education, and lifestyle niches
• Leveraged semantic SEO and topic clustering to build authoritative content hubs and improve topical relevance
• Worked with the UX and dev teams to enhance page load speed, layout structure, and mobile optimization
• Implemented AI tools like ChatGPT and SurferSEO for faster, high-quality content production
• Conducted periodic content audits to identify outdated pages, update internal links, and ensure search relevance
• Improved organic search traffic by 30% through structured internal linking and strategic content upgrades

• Created exam-oriented study material, notes, MCQs, and syllabus breakdowns for competitive exams
• Collaborated with subject experts to ensure content accuracy, authority, and trustworthiness (EEAT)
• Drafted SEO-focused articles for education blogs, generating high visibility among target student demographics
• Utilized SEMrush to identify trending educational keywords, improving organic reach of core learning pages
• Assisted marketing team in content for email campaigns, banners, and social posts targeting conversion and brand recall

• Produced high-traffic articles on government exams, job alerts, and career guidance
• Implemented data-driven SEO practices such as keyword gap analysis, backlink suggestions, and URL structuring
• Managed content via WordPress CMS, ensuring mobile responsiveness and accessibility across devices
• Focused on news SEO techniques like freshness signals, structured headlines, and schema implementation
• Achieved an average of 20K monthly page views from target audience segments through sustained optimization efforts

• Delivered 50+ freelance projects in tech, SaaS, education, finance, and health niches
• Partnered with Byju’s (July 2022) to produce academic and curriculum-based content for K12 learners
• Specialize in creating AI-optimized long-form blogs, thought leadership articles, and landing pages
• Applied topic clustering and entity-based optimization to position client sites as content authorities
• Provided data cleaning and content analysis services to improve accuracy in marketing campaigns

🎓 Education

🏆 Certifications

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